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Online Marketplaces in Ethiopia

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Multi-category Marketplaces

Jumia Ethiopia

Multi-category E-commerce

The leading online marketplace in Ethiopia, offering a vast array of consumer merchandise including electronics, fashion, beauty products, and household items. Known for its wide product selection and strong presence.

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Qefira.com

Classifieds & Multi-category Marketplace

A popular online classifieds platform in Ethiopia for buying and selling a wide range of new and used items, including vehicles, real estate, electronics, and personal belongings.

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Zay.et

Multi-category E-commerce

An emerging e-commerce platform in Ethiopia, offering a variety of products and services, aiming to provide a convenient online shopping experience.

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HelloMarket.et

Online Grocery & Multi-category

An online marketplace for daily needs in Ethiopia, offering food, groceries, and other products with various payment channels and fast delivery.

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Addisber

Online Shopping (General)

An online shopping platform in Ethiopia offering a range of products including books, cosmetics, baby products, and pet supplies.

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Niche Marketplaces & Services

Mekina.net

Automotive Classifieds

A leading online platform for buying and selling new and used cars in Ethiopia, providing detailed listings and connecting buyers with private sellers and dealerships.

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AddisMekina.com

Automotive Classifieds

Another prominent online platform specializing in the buying and selling of vehicles in Addis Ababa and across Ethiopia.

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Zmall

Food & Grocery Delivery

Among Ethiopia's fastest-growing e-commerce and delivery platforms, offering food delivery and a range of products accessible via mobile apps.

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Shega.com

Media, Data & Intelligence (Tech/Startup Focus)

A platform providing media, data, and intelligence on Ethiopia's tech and startup ecosystem, including listings for jobs, events, and opportunities in the digital space.

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Etsy (Global)

Handmade & Vintage Goods

A global online marketplace specializing in handmade, vintage items, and craft supplies, with a growing community of Ethiopian sellers and buyers.

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B2B Marketplaces

AMBESA.com

African B2B E-commerce

A leading B2B e-commerce marketplace in Ethiopia and across Africa, connecting businesses for trade in various sectors including home decor, tools, electronics, industrial machinery, and more.

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Alibaba.com

Global B2B Wholesale

A global B2B e-commerce giant with a significant customer base in Ethiopia, facilitating bulk procurement and connecting Ethiopian businesses with international suppliers.

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Tradewheel.com

Global B2B Trade

A popular B2B marketplace helping Ethiopian companies gain exposure to the international market and connect with credible distributors and suppliers globally.

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All.biz

International B2B Directory

An international B2B platform with a strong presence in Ethiopia, dealing in multiple product categories and offering in-language support to minimize communication barriers for businesses.

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International Marketplaces with Strong Ethiopian Presence

AliExpress

B2C Global Retail (Chinese Products)

An international online retail service by Alibaba, popular in Ethiopia for direct purchases from manufacturers and distributors, often at very competitive prices.

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Temu

Direct-from-Manufacturer Retail

A fast-growing online marketplace offering a wide range of products directly from manufacturers at ultra-low prices, gaining significant traction in the Ethiopian market.

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Shein

Fast Fashion Retail

A popular online fast-fashion retailer in Ethiopia, offering trendy and affordable clothing, accessories, and home goods, primarily targeting younger demographics.

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