Online Marketplaces in Indonesia
Multi-category Marketplaces
Tokopedia
General Retail & Digital Services
One of Indonesia's largest homegrown e-commerce platforms, offering a wide range of products, digital payments, ticketing, and more. Merged with Gojek to form GoTo.
WebsiteShopee Indonesia
Multi-category E-commerce
A dominant force in the Indonesian e-commerce market, renowned for its mobile-first approach, social commerce elements, competitive pricing, and regular flash sales.
WebsiteLazada Indonesia
Multi-category E-commerce
An international e-commerce company backed by Alibaba, with a strong presence in Indonesia and Southeast Asia. Offers a diverse selection from groceries to electronics and features LazMall for authentic brands.
WebsiteBukalapak
General Retail & B2B
An Indonesian e-commerce platform that champions social commerce and supports small businesses, offering a variety of products and integrating financial services and digital payments.
WebsiteBlibli.com
General Retail
A prominent Indonesian e-commerce company known for prioritizing customer satisfaction, offering a vast array of products across various categories, and focusing on quality and authenticity.
WebsiteBhinneka.com
Electronics & IT (B2B focus)
A veteran in the Indonesian e-commerce space, founded in 1993. It primarily focuses on B2B collaborations, providing IT, MRO, office equipment, and services for corporates, SMEs, and government.
WebsiteNiche Marketplaces & Services
Zalora Indonesia
Fashion & Lifestyle
A prominent online fashion and lifestyle platform in Southeast Asia, offering a wide range of clothing, shoes, accessories, and beauty products from international and local brands.
WebsiteSociolla Indonesia
Beauty & Personal Care
Indonesia's leading beauty e-commerce platform, focusing on authentic beauty products and building a digital beauty ecosystem with content-commerce integration.
WebsiteSayurbox
Online Fresh Produce & Groceries
An online platform for fresh produce and groceries, connecting local farmers and suppliers directly with consumers for convenient home delivery.
WebsiteHappyFresh Indonesia
Online Grocery Delivery
Indonesia's leading online grocery delivery service, allowing users to shop from various supermarkets and fresh markets for home delivery.
WebsiteEtsy Indonesia
Handmade & Vintage Goods
The Indonesian branch of the global marketplace specializing in handmade, vintage items, and craft supplies, connecting local artisans and makers with buyers.
WebsiteB2B Marketplaces
Ralali.com
B2B Wholesale & Procurement
The first B2B online marketplace in Indonesia, connecting millions of vendors to micro to medium enterprises (MSMEs) to help them grow and sustain their businesses through digital technology.
WebsiteMbiz.co.id
B2B E-procurement
A prominent B2B marketplace and e-procurement platform in Indonesia, simplifying the procurement process for businesses across various categories.
WebsiteIndonetwork.co.id
B2B Directory & Marketplace
A pioneer B2B marketplace and online business directory in Indonesia, supporting Small and Medium Enterprises (SMEs) by providing a platform to sell products and various advertising services.
WebsiteAlibaba.com
Global B2B Wholesale
A global B2B e-commerce giant that connects Indonesian businesses with international suppliers for wholesale trade across various industries.
WebsiteInternational Marketplaces with Strong Indonesian Presence
AliExpress
B2C Global Retail (Chinese Products)
An international online retail service by Alibaba, popular in Indonesia for direct purchases from manufacturers and distributors, often at very competitive prices.
WebsiteTemu
Direct-from-Manufacturer Retail
A fast-growing online marketplace offering a wide range of products directly from manufacturers at ultra-low prices, gaining significant traction in the Indonesian market.
WebsiteShein
Fast Fashion Retail
A popular online fast-fashion retailer in Indonesia, offering trendy and affordable clothing, accessories, and home goods, primarily targeting younger demographics.
Website