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Online Marketplaces in Morocco

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Multi-category Marketplaces

Jumia Morocco

Multi-category E-commerce

One of Morocco's biggest online malls, offering an array of consumer merchandise including electronics, fashion, beauty products, and groceries. Known for its wide product selection and strong presence.

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Avito.ma

Classifieds & Multi-category Marketplace

The largest online classifieds platform in Morocco, allowing users to buy and sell a wide range of new and used products and services, including vehicles, real estate, and electronics.

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Marjane Online

Online Grocery & Hypermarket

The online platform for Marjane, a major Moroccan hypermarket chain, offering a wide range of groceries, fresh produce, and household essentials for online shopping and delivery.

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Electroplanet.ma

Electronics & Home Appliances

A leading Moroccan retailer specializing in consumer electronics and home appliances, offering a wide range of products both online and through its physical stores.

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Niche Marketplaces & Services

Decathlon Morocco

Sporting Goods Retail

The Moroccan branch of the multinational sporting goods retailer, offering a vast array of sports equipment, apparel, and accessories both online and in physical stores.

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Etsy (Global)

Handmade & Vintage Goods

A global online marketplace specializing in handmade, vintage items, and craft supplies, with a growing community of Moroccan sellers and buyers.

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B2B Marketplaces

Chari.ma

B2B FMCG & Financial Services

A Moroccan B2B e-commerce platform that helps small shopkeepers restock their shelves with FMCG products, and has expanded to provide various financial services, acting as a bank for corner shops.

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Alibaba.com

Global B2B Wholesale

A global B2B e-commerce giant that connects Moroccan businesses with international suppliers for wholesale trade across various industries.

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Tradewheel.com

Global B2B Trade

A popular B2B marketplace helping Moroccan companies gain exposure to the international market and connect with credible distributors and suppliers globally.

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International Marketplaces with Strong Moroccan Presence

Amazon (Global)

Cross-border E-commerce

While Amazon does not have a dedicated Moroccan marketplace, its global platform is widely used by Moroccan shoppers for cross-border purchases, particularly for foreign goods.

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eBay (Global)

Multi-category E-commerce (Auction & Fixed Price)

The global eBay platform has a strong presence among Moroccan users for buying and selling a wide range of products, both new and used, with international shipping capabilities.

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AliExpress

B2C Global Retail (Chinese Products)

An international online retail service by Alibaba, popular in Morocco for direct purchases from manufacturers and distributors, often at very competitive prices.

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Temu

Direct-from-Manufacturer Retail

A fast-growing online marketplace offering a wide range of products directly from manufacturers at ultra-low prices, gaining significant traction in the Moroccan market.

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Shein

Fast Fashion Retail

A popular online fast-fashion retailer in Morocco, offering trendy and affordable clothing, accessories, and home goods, primarily targeting younger demographics.

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